The company known for its vintage line of watches accessories is leaping into the 21st century with its first Android ar smartwatch  Q line of wearables. The flagship is the Q Founder, a $275 Android ar watch with a circular touchscreen. The cost is a tad less than some of the other flagships out there, which could appeal to those who are tempted to dress up their wrist with a smartwatch for the first time. 

Fossil didn’t give a firm release date, but did promise it’d be here in time to purchase for tmas. Expect to hear a lot about customization, as Fossil watches are known for working with a gaggle of the company’s custom bs. — Fossil (@Fossil) October 21, 2015 y this matters: Fossil is the latest watchmaker to declare itself a cidate for the prized real estate on your arm. Tag Heuer, for example, has a luxury Android ar smartwatch coming in November. These must jockey for position with watches from Motorola, Huawei, , Sony, Samsung. 

A new line of wearables

Fossil isn’t just cranking out a watch. Instead, it has an entire line of connected accessories that it hopes will resonate with those who want something that doesn’t look like a rubbery space-age accessory. The Q is the other watch in the group, though it’s not of the Android ar variety. Instead it’s an analog watch that has D indicator lights connects to your smartphone via Bluetooth. The price range is $179 to $195.  The Q Reveler Q Dreamer are fitness bs, with D notifications subtle vibration alerts. Both cost $125 can share data with Fit, wbone, or Under Armour’s health platforms. Fossil will also produce its own app to talk to these devices. It will keep the Q theme going, with three main functions dubbed Q Activity, Q Notifications, Q Curiosity.  The first two are pretty self-explanatory, designed to serve up activity notices other notifications. The Q Curiosity sounds like Fossil will be tucking a motivational speaker inside your wearable, as the company says it will “ignite a new perspective, open up your creativity, leave your brain feeling refreshed.” In practice, it could ping you with activity goals or nudge you to get up move around.